{"id":2757,"date":"2025-08-27T12:09:09","date_gmt":"2025-08-27T10:09:09","guid":{"rendered":"https:\/\/foodstory.es\/?p=2757"},"modified":"2025-08-27T12:09:12","modified_gmt":"2025-08-27T10:09:12","slug":"cafeina-si-cafe-menos-coca-cola-se-plantea-vender-costa-coffee","status":"publish","type":"post","link":"https:\/\/foodstory.es\/ca\/cafeina-si-cafe-menos-coca-cola-se-plantea-vender-costa-coffee\/","title":{"rendered":"Cafe\u00edna s\u00ed Caf\u00e9, menos. Coca Cola se plantea vender Costa Coffee"},"content":{"rendered":"<ul class=\"wp-block-list\">\n<li>\u00a0<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>Coca-Cola Company &nbsp;&nbsp;est\u00e1 pensando en&nbsp; deshacerse de Costa Coffee a un precio razonable para los compradores, lo&nbsp; que podr\u00eda hacer que&nbsp;&nbsp;&nbsp; pierda miles de millones de&nbsp; su inversi\u00f3n original.<\/p>\n\n\n\n<p>&nbsp;Al parecer trabaja con el&nbsp; banco de inversi\u00f3n Lazard, con sede en Londres, para explorar alternativas de&nbsp; venta , dado el&nbsp; bajo rendimiento de Costa Coffee&nbsp;&nbsp; y el aumento de los precios del caf\u00e9&nbsp; como&nbsp; materia&nbsp; prima<\/p>\n\n\n\n<p>Coca-Cola adquiri\u00f3 Costa Coffee a &nbsp;Whitbread PLC por 4.900 millones de d\u00f3lares en enero de 2019, un acuerdo que marc\u00f3 su primera incursi\u00f3n en los mercados mundiales de caf\u00e9 y bebidas calientes.<\/p>\n\n\n\n<p>Sin embargo, la cadena de caf\u00e9, que opera 2.600 tiendas en el Reino Unido y otras 1.500 en 37 mercados internacionales, podr\u00eda venderse por tan solo 2.700 millones de d\u00f3lares, lo que representar\u00eda una depreciaci\u00f3n del 45% si se&nbsp; de \u201crebaja\u201d.<\/p>","protected":false},"excerpt":{"rendered":"<p>Coca-Cola Company &nbsp;&nbsp;est\u00e1 pensando en&nbsp; deshacerse de Costa Coffee a un precio razonable para los compradores, lo&nbsp; que podr\u00eda hacer que&nbsp;&nbsp;&nbsp; pierda miles de millones de&nbsp; su inversi\u00f3n original. &nbsp;Al parecer trabaja con el&nbsp; banco de inversi\u00f3n Lazard, con sede en Londres,&#8230;<\/p>","protected":false},"author":1,"featured_media":2758,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[7],"tags":[],"class_list":["post-2757","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-restauracion-comercial"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cafe\u00edna s\u00ed Caf\u00e9, menos. 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